Lead Generation Specialist

Job Details

Our client is a smart energy management company based in London who is looking for a Lead Generation Specialist

This is a full time permanent role , hybrid structure 2 days a week on site in the London city centre 
The salary guide for this role is 40K GBP p.a.

Responsibilities:

  • Manage and grow professional communities across platforms (LinkedIn, Twitter, industry forums and online networks).
  • Engage with decision-makers and industry influencers to establish though leadership and trust.
  • Collaborate with industry experts to increase our brand authority and facilitate networking to drive brand visibility.
  • Develop and execute social strategies that drive marketing qualified leads and sales qualified leads.
  • Use LinkedIn Sales Navigator and CRM platforms to identify potential leads.
  • Work closely with the marketing and sales teams to align social strategy with Account Based Marketing initiatives.
  • Create and distribute value-driven B2B content, including thought leadership articles, case studies, partnership announcements, events and industry insights.

 
Requirements:

  • 3 years’ + experience of the energy sector (electric vehicle charging, solar and battery)
  • Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience
  • Proven experience in B2B lead generation and networking
  • Strong understanding of LinkedIn and Sales Navigator
  • Excellent written and verbal communication skills

 
Please note that we can only accept applications from candidates fully eligible to work in the United Kingdom